Why great product photography is so important

Online product images are a powerful conversion tool. They often create the first impression, entice shoppers to click through to learn more, and ultimately persuade people to convert by making a purchase. It’s extra important for online stores because, unlike in a physical retail store, ecommerce photos show people what your product is physically like. Additionally, they can add context to highlight specific benefits and tell a story about your products.

Why great product photography is so important for ecommerce